Standard Life: Improving Work-Life Balance
Standard Life is a savings company that employs 4,500 people. They sought to establish how they could help their employees achieve a better work-life balance, as part of a project entitled ‘Building Our Culture Together.’ They simultaneously wanted to understand whether or not their current company culture allowed for an effective work-life balance.
Deloitte: Research on Electronic Food Labels
Deloitte is the biggest professional services network in the world by both number of employees and annual revenue. They provide services in financial advisory, consulting, tax, enterprise risk and audit. Deloitte conducted research on behalf of a US government agency to explore consumer and retailer attitudes towards accessing food information. Crowdoscope’s approach yielded over 4,500 community-validated responses and 14,000 ratings from consumer and retailer audiences over the course of three weeks. These provided crucial insight on how shoppers access food information.
Unilever: Global People Survey
Unilever is a multinational corporation in the fast-moving consumer goods industry. Following their annual Global People Survey, Unilever wanted to drill down further into the survey’s findings. Crowdoscope proved ideal in enabling Unilever to ask employees to suggest and discuss possible solutions to the key problems identified in the survey and enhance the value of the findings from the survey.
Penguin Random House: Annual Sales Conference
Penguin Random House wanted to assess the success of its annual sales conference and harness the collective intelligence of delegates to learn how it could improve conferences in the future. The project revealed – in real-time – the top suggestions and themes resonating within the community. On the basis of these results, a plan was formulated to improve future conferences.
Unilever: Diversity and Inclusion
Unilever launched a Crowdoscope to explore the extent to which their employees feel included and valued for who they are in the organisation. Text analyses as well as participant rating outputs generated by Crowdoscope helped to identify key groups within the organisation in need of attention.
Standard Life: Talent and Organisational Development
Standard Life Plc is an investment company that provides expertise and solutions to around 4.5 million customers globally, managing assets of near £328bn. After the Talent & OD Function underwent a structural change, leaders wanted to ascertain how employees in the department were feeling, as well as gather ideas on how the function should proceed in order to move forward successfully.
Zalando: People & Organisation Experience
Zalando SE is an online commerce organisation headquartered in Berlin. The leaders of the company’s People and Organisations department wanted a way to understand employee attitude towards their experience in the company and to gather ideas on what the department could do better. Crowdoscope provided a community lens on employee experience through which their experiences and suggestions could be easily identified and responded to.
Unilever wanted to tap into the collective Intelligence of its Customer Development and Marketing teams on how the Unilever Sustainable Living Plan could help increase brand growth and deliver business objectives. The top comments and themes that resonated within the community in real-time were revealed.
Canonical: Travel Policy
Canonical wanted to ascertain how its employees felt about its travel policy and to gather any ideas they had for how it could be improved. Crowdoscope let Canonical’s employees really interact with other participants and get involved in the discussion.